You might know him as a member of the UK boy band Take That, or perhaps you know him for that time he dated Spice Girl Mel C. However you know him, you haven’t seen him like this.

An image of Williams at his cheekiest is circulating once more on Twitter, and we’re being reminded of what it was like to live in a wildly different era, a time when we had to buy print magazines to get our rocks off.

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In an early 2000s centerfold, Williams appears pulling his pants down and displaying the family jewels—well, the other family jewels, I guess.

The singer, who once described himself as “49 percent gay” due to his love of musicals (ok…) served as a gay awakening for so many in those dark years.

Imagine being a closeted gay boy and coming across this in the NME…

His willingness to bare all was much appreciated in those dark days, when so much as admitting you appreciated the musical stylings of George Michael would get you thrown against a locker.

Robbie Williams, we salute you! May your pants forever stay at half mast.

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